Marketing/Marketing Management, General at University of Wisconsin - Milwaukee

If you plan to study marketing/marketing management, general, take a look at what University of Wisconsin - Milwaukee has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UWM is located in Milwaukee, Wisconsin and has a total student population of 27,012. In 2019, 321 marketing management majors received their bachelor's degree from UWM.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UWM Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

UWM Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UWM compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UWM is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools	17
Most Focused Marketing/Marketing Management, General Schools	53
Best Marketing/Marketing Management, General Bachelor’s Degree Schools	201
Best Marketing/Marketing Management, General Schools	223

Marketing Management Student Demographics at UWM

Take a look at the following statistics related to the make-up of the marketing management majors at University of Wisconsin - Milwaukee.

UWM Marketing/Marketing Management, General Bachelor’s Program

Of the 321 students who earned a bachelor's degree in Marketing/Marketing Management, General from UWM in 2018-2019, 58% were men and 42% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UWM since its program graduates 13% more men than average.

About 71% of those who receive a bachelor's degree in marketing management at UWM are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Milwaukee with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	20
Black or African American	6
Hispanic or Latino	35
White	228
International Students	19
Other Races/Ethnicities	13

UWM also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Milwaukee.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Freekee under License

More about our data sources and methodologies.