Marketing/Marketing Management, General at University of Memphis

If you plan to study marketing/marketing management, general, take a look at what University of Memphis has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UofM is located in Memphis, Tennessee and has a total student population of 21,458. In the 2018-2019 academic year, 93 students received a bachelor's degree in marketing management from UofM.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UofM Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Online Classes Are Available at UofM

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

UofM does offer online education options in marketing management for the following degree levels for those interested in distance learning:

• Bachelor’s Degree

UofM Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UofM compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UofM is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Online Marketing/Marketing Management, General Bachelor’s Degree Schools	17
Most Popular Online Marketing/Marketing Management, General Schools	19
Most Popular Marketing/Marketing Management, General Schools	155
Best Marketing/Marketing Management, General Bachelor’s Degree Schools	346
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools	355
Best Marketing/Marketing Management, General Schools	387

Marketing Management Student Demographics at UofM

Take a look at the following statistics related to the make-up of the marketing management majors at University of Memphis.

UofM Marketing/Marketing Management, General Bachelor’s Program

The marketing management program at UofM awarded 93 bachelor's degrees in 2018-2019. About 57% of these degrees went to men with the other 43% going to women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UofM since its program graduates 12% more men than average.

About 66% of those who receive a bachelor's degree in marketing management at UofM are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 5% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of Memphis with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	3
Black or African American	18
Hispanic or Latino	4
White	61
International Students	3
Other Races/Ethnicities	4

UofM also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for University of Memphis.

Occupation	Jobs in TN	Average Salary in TN
Market Research Analysts and Marketing Specialists	9,050	$60,990
Sales Managers	6,810	$111,700
Marketing Managers	3,800	$118,740
Business Professors	2,540	$78,220
Advertising and Promotions Managers	650	$82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By BenSherman under License

More about our data sources and methodologies.