Marketing/Marketing Management, General at University of Alabama at Birmingham

If you are interested in studying marketing/marketing management, general, you may want to check out the program at University of Alabama at Birmingham. The following information will help you decide if it is a good fit for you.

UAB is located in Birmingham, Alabama and approximately 21,923 students attend the school each year. In the 2018-2019 academic year, 74 students received a bachelor's degree in marketing management from UAB.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UAB Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Online Classes Are Available at UAB

Don't have the time or the flexibility in your schedule to take traditional classes? Online courses may be the perfect solution for you. They allow independent learners to study when and where they want to while offering the rigor of in-person classes.

Are you one of the many who prefer to take online classes? UAB offers distance education options for marketing management at the following degree levels:

• Bachelor’s Degree

UAB Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at UAB compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at UAB is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Online Marketing/Marketing Management, General Bachelor’s Degree Schools	21
Most Focused Marketing/Marketing Management, General Undergraduate Certificate Schools	62
Most Popular Marketing/Marketing Management, General Undergraduate Certificate Schools	62
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools	186
Most Popular Marketing/Marketing Management, General Schools	204
Best Marketing/Marketing Management, General Bachelor’s Degree Schools	221
Best Marketing/Marketing Management, General Schools	247
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools	518

Marketing Management Student Demographics at UAB

Take a look at the following statistics related to the make-up of the marketing management majors at University of Alabama at Birmingham.

UAB Marketing/Marketing Management, General Bachelor’s Program

In the 2018-2019 academic year, 74 students earned a bachelor's degree in marketing management from UAB. About 45% of these graduates were women and the other 55% were men. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at UAB since its program graduates 10% more men than average.

About 74% of those who receive a bachelor's degree in marketing management at UAB are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Alabama at Birmingham with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	3
Black or African American	8
Hispanic or Latino	5
White	55
International Students	2
Other Races/Ethnicities	1

UAB also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for University of Alabama at Birmingham.

Occupation	Jobs in AL	Average Salary in AL
Market Research Analysts and Marketing Specialists	3,780	$59,980
Sales Managers	2,390	$115,750
Business Professors	840	$98,110
Marketing Managers	770	$118,200
Advertising and Promotions Managers	50	$110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Lee Adlaf under License

More about our data sources and methodologies.