Advertising at Texas Tech University

What traits are you looking for in a advertising school? To help you decide if Texas Tech University is right for you, we've gathered the following information about the school's advertising program.

Texas Tech is located in Lubbock, Texas and has a total student population of 38,209. Of the 1,648 students who graduated with a bachelor’s degree from Texas Tech University in 2019, 115 of them were advertising majors.

Want to know more about the career opportunities in this field? Check out the Careers in Advertising section at the bottom of this page.

Texas Tech Advertising Degrees Available

• Bachelor’s Degree in Advertising

Texas Tech Advertising Rankings

Each year, College Factual ranks advertising programs across the country. The following shows how Texas Tech performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The advertising major at Texas Tech is not ranked on College Factual’s Best Colleges and Universities for Advertising. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Advertising Bachelor’s Degree Schools	12
Most Popular Advertising Schools	13
Best Advertising Bachelor’s Degree Schools	21
Most Focused Advertising Schools	28

Advertising Student Demographics at Texas Tech

Take a look at the following statistics related to the make-up of the advertising majors at Texas Tech University.

Texas Tech Advertising Bachelor’s Program

For the most recent academic year available, 52% of advertising bachelor's degrees went to men and 48% went to women. The typical advertising bachelor's degree program is made up of only 33% men. So male students are more repesented at Texas Tech since its program graduates 19% more men than average.

About 60% of those who receive a bachelor's degree in advertising at Texas Tech are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 10% more racial-ethnic minorities in its advertising bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Texas Tech University with a bachelor's in advertising.

Race/Ethnicity	Number of Students
Asian	4
Black or African American	6
Hispanic or Latino	32
White	69
International Students	0
Other Races/Ethnicities	4

Texas Tech also has a doctoral program available in advertising. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

• Public Relations, Advertising, & Applied Communication
• Public Relations

Careers That Advertising Grads May Go Into

A degree in advertising can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Texas Tech University.

Occupation	Jobs in TX	Average Salary in TX
Communications Professors	2,460	$68,900
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Johan Hendrikse under License

More about our data sources and methodologies.