Marketing/Marketing Management, General at Binghamton University

If you plan to study marketing/marketing management, general, take a look at what Binghamton University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Binghamton University is located in Vestal, New York and has a total student population of 17,768. In the 2018-2019 academic year, 62 students received a bachelor's degree in marketing management from Binghamton University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Binghamton University Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Binghamton University Marketing/Marketing Management, General Rankings

Each year, College Factual ranks marketing management programs across the country. The following shows how Binghamton University performed in these rankings.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Binghamton University is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Marketing/Marketing Management, General Bachelor’s Degree Schools	88
Best Marketing/Marketing Management, General Schools	101
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools	218
Most Popular Marketing/Marketing Management, General Schools	235
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools	549
Most Focused Marketing/Marketing Management, General Schools	626

Marketing Management Student Demographics at Binghamton University

Take a look at the following statistics related to the make-up of the marketing management majors at Binghamton University.

Binghamton University Marketing/Marketing Management, General Bachelor’s Program

During the 2018-2019 academic year, 62 marketing management majors earned their bachelor's degree from Binghamton University. Of these graduates, 40% were men and 60% were women.

About 58% of those who receive a bachelor's degree in marketing management at Binghamton University are white. This is below average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Binghamton University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	7
Black or African American	2
Hispanic or Latino	5
White	36
International Students	11
Other Races/Ethnicities	1

Binghamton University also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Binghamton University.

Occupation	Jobs in NY	Average Salary in NY
Market Research Analysts and Marketing Specialists	63,520	$77,230
Sales Managers	23,120	$198,390
Marketing Managers	17,590	$187,860
Business Professors	8,910	$110,500
Advertising and Promotions Managers	6,590	$174,870

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Claire H under License

More about our data sources and methodologies.