Marketing/Marketing Management, General at Rider University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at Rider University stacks up to those at other schools.

Rider is located in Lawrenceville, New Jersey and approximately 4,824 students attend the school each year. Of the 331 students who graduated with a bachelor’s degree from Rider University in 2019, 67 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Rider Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Rider Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Rider compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Rider is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools	66
Most Focused Marketing/Marketing Management, General Schools	74
Best Marketing/Marketing Management, General Bachelor’s Degree Schools	189
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools	202
Best Marketing/Marketing Management, General Schools	212

Marketing Management Student Demographics at Rider

Take a look at the following statistics related to the make-up of the marketing management majors at Rider University.

Rider Marketing/Marketing Management, General Bachelor’s Program

For the most recent academic year available, 45% of marketing management bachelor's degrees went to men and 55% went to women.

About 70% of those who receive a bachelor's degree in marketing management at Rider are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Rider University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	8
Hispanic or Latino	7
White	47
International Students	1
Other Races/Ethnicities	2

Rider also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NJ, the home state for Rider University.

Occupation	Jobs in NJ	Average Salary in NJ
Market Research Analysts and Marketing Specialists	19,330	$87,210
Sales Managers	13,890	$168,950
Marketing Managers	11,380	$177,330
Business Professors	2,510	$111,740
Advertising and Promotions Managers	460	$158,140

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Magneticcarpet under License

More about our data sources and methodologies.