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Marketing/Marketing Management, General at Radford University

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Marketing/Marketing Management, General at Radford University

What traits are you looking for in a marketing management school? To help you decide if Radford University is right for you, we've gathered the following information about the school's marketing management program.

Radford is located in Radford, Virginia and has a total student population of 9,335. Of the 356 students who graduated with a bachelor’s degree from Radford University in 2019, 101 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Radford Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Radford Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Radford compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Radford is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools 87
Most Focused Marketing/Marketing Management, General Schools 99
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools 135
Most Popular Marketing/Marketing Management, General Schools 143
Best Marketing/Marketing Management, General Bachelor’s Degree Schools 219
Best Marketing/Marketing Management, General Schools 244

Marketing Management Student Demographics at Radford

Take a look at the following statistics related to the make-up of the marketing management majors at Radford University.

Radford Marketing/Marketing Management, General Bachelor’s Program

32% Women
24% Racial-Ethnic Minorities*
During the 2018-2019 academic year, 101 marketing management majors earned their bachelor's degree from Radford. Of these graduates, 68% were men and 32% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at Radford since its program graduates 23% more men than average.

Radford Gender Breakdown of Marketing/Marketing Management, General Bachelor's Degree Grads

About 75% of those who receive a bachelor's degree in marketing management at Radford are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Radford University with a bachelor's in marketing management.

Racial-Ethnic Diversity of Marketing/Marketing Management, General Majors at Radford University
Race/Ethnicity Number of Students
Asian 0
Black or African American 9
Hispanic or Latino 9
White 76
International Students 1
Other Races/Ethnicities 6

Radford also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for VA, the home state for Radford University.

Occupation Jobs in VA Average Salary in VA
Market Research Analysts and Marketing Specialists 20,130 $75,050
Sales Managers 5,790 $170,760
Marketing Managers 4,980 $171,870
Advertising and Promotions Managers 230 $121,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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