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Marketing/Marketing Management, General at Northern Michigan University

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Marketing/Marketing Management, General at Northern Michigan University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at Northern Michigan University stacks up to those at other schools.

Northern Michigan University is located in Marquette, Michigan and has a total student population of 7,595. Of the 218 students who graduated with a bachelor’s degree from Northern Michigan University in 2019, 41 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Northern Michigan University Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Northern Michigan University Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Northern Michigan University compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Northern Michigan University is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools 287
Most Popular Marketing/Marketing Management, General Schools 310
Best Marketing/Marketing Management, General Bachelor’s Degree Schools 521
Best Marketing/Marketing Management, General Schools 600

Marketing Management Student Demographics at Northern Michigan University

Take a look at the following statistics related to the make-up of the marketing management majors at Northern Michigan University.

Northern Michigan University Marketing/Marketing Management, General Bachelor’s Program

46% Women
17% Racial-Ethnic Minorities*
For the most recent academic year available, 54% of marketing management bachelor's degrees went to men and 46% went to women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at Northern Michigan University since its program graduates 8% more men than average.

Northern Michigan University Gender Breakdown of Marketing/Marketing Management, General Bachelor's Degree Grads

About 76% of those who receive a bachelor's degree in marketing management at Northern Michigan University are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Northern Michigan University with a bachelor's in marketing management.

Racial-Ethnic Diversity of Marketing/Marketing Management, General Majors at Northern Michigan University
Race/Ethnicity Number of Students
Asian 0
Black or African American 1
Hispanic or Latino 1
White 31
International Students 2
Other Races/Ethnicities 6

Northern Michigan University also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Northern Michigan University.

Occupation Jobs in MI Average Salary in MI
Market Research Analysts and Marketing Specialists 18,980 $67,500
Sales Managers 8,640 $142,340
Marketing Managers 4,310 $137,900
Business Professors 2,350 $107,140
Advertising and Promotions Managers 580 $124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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