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Marketing/Marketing Management, General at Lamar University

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Marketing/Marketing Management, General at Lamar University

What traits are you looking for in a marketing management school? To help you decide if Lamar University is right for you, we've gathered the following information about the school's marketing management program.

Lamar University is located in Beaumont, Texas and has a total student population of 14,783. In the 2018-2019 academic year, 23 students received a bachelor's degree in marketing management from Lamar University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Lamar University Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Lamar University Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Lamar University compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Lamar University is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools 390
Most Popular Marketing/Marketing Management, General Schools 434
Best Marketing/Marketing Management, General Bachelor’s Degree Schools 568
Best Marketing/Marketing Management, General Schools 656
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools 676
Most Focused Marketing/Marketing Management, General Schools 796

Marketing Management Student Demographics at Lamar University

Take a look at the following statistics related to the make-up of the marketing management majors at Lamar University.

Lamar University Marketing/Marketing Management, General Bachelor’s Program

65% Women
39% Racial-Ethnic Minorities*
The marketing management program at Lamar University awarded 23 bachelor's degrees in 2018-2019. About 35% of these degrees went to men with the other 65% going to women.

Lamar University Gender Breakdown of Marketing/Marketing Management, General Bachelor's Degree Grads

About 61% of those who receive a bachelor's degree in marketing management at Lamar University are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 13% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Lamar University with a bachelor's in marketing management.

Racial-Ethnic Diversity of Marketing/Marketing Management, General Majors at Lamar University
Race/Ethnicity Number of Students
Asian 0
Black or African American 5
Hispanic or Latino 3
White 14
International Students 0
Other Races/Ethnicities 1

Lamar University also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Lamar University.

Occupation Jobs in TX Average Salary in TX
Market Research Analysts and Marketing Specialists 29,560 $78,200
Sales Managers 26,420 $148,000
Marketing Managers 12,910 $146,640
Business Professors 6,060 $110,450
Advertising and Promotions Managers 1,590 $98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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