Marketing/Marketing Management, General at Ferris State University

If you plan to study marketing/marketing management, general, take a look at what Ferris State University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Ferris is located in Big Rapids, Michigan and approximately 13,250 students attend the school each year. Of the 553 students who graduated with a bachelor’s degree from Ferris State University in 2019, 45 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Ferris Marketing/Marketing Management, General Degrees Available

• Basic Certificate in Marketing Management (Less Than 1 Year)
• Associate’s Degree in Marketing Management
• Bachelor’s Degree in Marketing Management

Online Classes Are Available at Ferris

Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.

Ferris does offer online education options in marketing management for the following degree levels for those interested in distance learning:

Ferris Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at Ferris compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at Ferris is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Marketing/Marketing Management, General Basic Certificate Schools	5
Most Popular Online Marketing/Marketing Management, General Basic Certificate Schools	10
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools	266
Best Marketing/Marketing Management, General Schools	288
Most Focused Marketing/Marketing Management, General Schools	549

Marketing Management Student Demographics at Ferris

Take a look at the following statistics related to the make-up of the marketing management majors at Ferris State University.

Ferris Marketing/Marketing Management, General Associate’s Program

For the most recent academic year available, 60% of marketing management associate's degrees went to men and 40% went to women. The typical associate's degree program in marketing management only graduates about 45% men each year. The program at Ferris may seem more male-friendly since it graduates 15% more women than average.

The majority of those who receive an associate's degree in marketing management at Ferris are white. Around 90% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Ferris State University with a associate's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	0
White	9
International Students	0
Other Races/Ethnicities	0

Ferris Marketing/Marketing Management, General Bachelor’s Program

Of the 45 students who graduated with a bachelor’s in marketing management from Ferris in 2019, 58% were men and 42% were women. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at Ferris since its program graduates 13% more men than average.

About 80% of those who receive a bachelor's degree in marketing management at Ferris are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Ferris State University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	3
Hispanic or Latino	2
White	36
International Students	1
Other Races/Ethnicities	3

Ferris also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

• Marketing Research

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Ferris State University.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Michael Barera under License

More about our data sources and methodologies.