Marketing/Marketing Management, General at Brigham Young University - Provo

If you are interested in studying marketing/marketing management, general, you may want to check out the program at Brigham Young University - Provo. The following information will help you decide if it is a good fit for you.

BYU is located in Provo, Utah and approximately 34,499 students attend the school each year. Of the 1,283 students who graduated with a bachelor’s degree from Brigham Young University - Provo in 2019, 101 of them were marketing/marketing management, general majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

BYU Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

BYU Marketing/Marketing Management, General Rankings

The following rankings from College Factual show how the marketing management progam at BYU compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing management major at BYU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Marketing/Marketing Management, General Bachelor’s Degree Schools	135
Most Popular Marketing/Marketing Management, General Schools	143
Most Focused Marketing/Marketing Management, General Bachelor’s Degree Schools	545
Most Focused Marketing/Marketing Management, General Schools	620

Marketing Management Student Demographics at BYU

Take a look at the following statistics related to the make-up of the marketing management majors at Brigham Young University - Provo.

BYU Marketing/Marketing Management, General Bachelor’s Program

In the 2018-2019 academic year, 101 students earned a bachelor's degree in marketing management from BYU. About 43% of these graduates were women and the other 57% were men. The typical marketing management bachelor's degree program is made up of only 45% men. So male students are more repesented at BYU since its program graduates 12% more men than average.

About 87% of those who receive a bachelor's degree in marketing management at BYU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Brigham Young University - Provo with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	0
Hispanic or Latino	6
White	88
International Students	3
Other Races/Ethnicities	3

BYU also has a doctoral program available in marketing management. In 2019, 0 student graduated with a doctor's degree in this field.

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for UT, the home state for Brigham Young University - Provo.

Occupation	Jobs in UT	Average Salary in UT
Market Research Analysts and Marketing Specialists	7,860	$57,660
Sales Managers	4,430	$122,190
Marketing Managers	2,940	$115,230
Business Professors	770	$96,460
Advertising and Promotions Managers	240	$66,970

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Mwilson3 under License

More about our data sources and methodologies.